Post Graduate Programme in Digital Marketing and Branding

The Digital Marketing programme at NIIT provides expertise in SEO, SEM, Social Media Marketing, Email Marketing, Content Planning, Digital Analytics, Mobile Marketing, Inbound Marketing, CRM and a host of other specialised areas. A better understanding of these tools gives you an edge over others, helping you emerge as a leader in this field. Along with the tools, you learn how to design a research plan, analyse data and interpret survey reports which will help you zero down on practical solutions for businesses in need. From the first impression to the last, the valuable insights from this programme regarding interviews, making presentations, etc., will give you a positive head-start into the organisation..

The programme is delivered using NIIT’s digital platform, where expert faculty members engage participants in a variety of experiential activities. Participants interact with faculty and other participants, do Lab exercises and submit their projects as per the curriculum plan.


India is one of the fastest-growing digital markets globally, and the scope for Digital Marketeers will only get bigger and better in the years to come. Companies in India have started to realize that the future of digital marketing in India is no more an optional strategy. The gradual adoption of digital marketing strategies in companies naturally tends to increase job opportunities. It is expected that the Digital Industry will produce more than 20 lakh jobs in India by 2020. With the industry projected to grow at 32% CAGR (compound annual growth rate), the net volume of the business is slated to rise to Rs 18,986 crores by the next decade. And digital media spends will increase exponentially from 15% of the total advertising turnover to 24% by the same time next year. NIIT’s PGP in Digital Marketing and Branding is a comprehensive programme with 281 hours of Virtual Classroom sessions coupled with 140 hours of additional Guided Practice sets a high standard of knowledge and strong base for your marketing career. The programme, with its comprehensive curriculum, helps you stay ahead of the curve and skills you to be a Digital Marketer who “Knows It All.”

Placement Facility

The learners who complete the training successfully will be provided with 3 Assured Placement Interviews in top companies.


  • Graduates in Any stream with aggregate scores of >=50% Class X, XII and Graduation. Final Year Result awaited may also apply.
  • The applicant should be between 19-24 years of age at the time of the admission to this programme.
  • Candidates with work experience can also apply.


Piyush Singh


Took the course of digital marketing and the faculty was good, even they don’t read only slides they explain each and everything with the help of true case studies and having different teaching styles and very cooperative with us which I never see in my life. The institution has good infrastructure, it provides us a comfortable place to study and faculty is also really cooperative and helpful. NIIT provides you different options related to marketing and management courses and also aims at ensuring 100% placements.

Tarun Yadav


I am about to complete my Post Graduation in Digital Marketing and Branding from NIIT. It is a very student-friendly and well-reputed institute. It has highly qualified and experienced staff. I took so many demo classes and visited so many institutes before NIIT but I wasn’t satisfied with their staff/reputation and then joined NIIT. I was worried about my future before started Digital Marketing at NIIT but now I’m very optimistic about my skills and all the credit goes to NIIT and it’s faculty. Also, they offer excellent placements and several certificates.

Sakshi Aggarwal


NIIT, provide the best faculty and curriculum that help us to establish a successful career in any sector. The post-graduation programme in Digital Marketing and Branding seems to be really very good and valuable programme. NIIT is one of the best institutions to do the best courses. Thank you NIIT for providing me a successful career.

Nisha Srivastava


With Post Graduate Program in Digital Marketing and Branding program, I got to learn real-time experiences on Google Ads, how to run a website, email marketing, search engine optimization, social marketing, online reputation management, and many more concepts. The learning resources provided by NIIT helped me in understanding the most useful aspects of digital marketing outside class timings. In short, I can proudly say that joining PGDDM was my best decision to join it.

Kanika Khandelwal


NIIT is a really good platform to learn. The team NIIT not only focused on the course but tries to enhance our overall personality of marketers with intensive projects and discussion. The Digital marketing programme structure is very comprehensive. I really like the flow the things go.

Kamal kumar


Post-graduate programme in Digital Marketing and Branding from NIIT is going well, during this pandemic online sessions are really helpful and going on very well. Learnt a lot of new digital marketing tools like Mailchimp, and many more helped in completing my projects and assignments. The faculty is always helping us and clear our doubts moreover, they are very cooperative, supportive, and helpful. My experience with the NIIT is great.


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